Go beyond how packaging looks.
Learn how it actually works.
A guided, two-week packaging challenge that connects creative design with production reality. Work with real briefs, dielines, and practical guidance to build your skills and create stronger portfolio work.
Join the WaitlistRegistration is currently closed. Join the waitlist to hear when the next Challenge opens.
Create packaging with more understanding behind every decision.
The Summer Packaging Challenge™ helps you think through packaging the way experienced packaging professionals do. You'll explore how structure, brand strategy, and production requirements shape a successful design.
Work from a real brief
Practice turning brand positioning, creative direction, and project requirements into thoughtful packaging decisions.
Get comfortable with dielines
Design within packaging structures and understand how the format influences your layout and artwork.
Connect design to production
Build awareness of how creative choices affect the way packaging is made, with guidance you can carry into future projects.
Some design experience. Plenty of curiosity.
This Challenge is for design students, working designers, production artists, and other creatives who want a better understanding of packaging.
You don't need to be a packaging expert. If you're comfortable working in a design environment and want to connect your creative skills with practical production knowledge, you'll fit right in.
Resources, guidance, and a project to build on.
- Five fictional brand briefs and supporting brand kits
- Packaging dielines and a supporting Resource Pack
- Four live Zoom sessions with Sharon
- Session replays for registered participants
- Professional review of your submitted work
- The opportunity to create up to two portfolio projects
Join the Packaging Challenge™ waitlist.
Leave your name and email below, and we'll let you know when registration opens, along with the next Challenge dates and details.
Joining the waitlist is free. You'll register separately if you decide to participate when enrollment opens.
What participants and reviewers had to say.
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