Seeing quite a bit of typography that emulates chalk writing and hand drawn fonts. Is this an underlying reaction to technology? A sort of retro – go back thing? Type as a pattern is also interesting to me!

Some of the items I see are not new but perhaps mainstream brands finally caught on to the hand made look.

type and packaging

Rethink Wine










It’s not all black and white though!

Type as Background Pattern


Valtida Piccola









Bitter Sisters Cocktail Mixer

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